Job Description

Insight Global is hiring for a highly skilled and experienced Sr. MarTech Developer with a focus on digital analytics implementation to join our clients team. Our client is a Holland America Line, a premium cruise line dedicated to explorers, foodies, and music lovers who want to explore the world on perfectly sized, refreshingly spacious ships filled with one-of-a-kind experiences. The ideal candidate will have a strong background in designing and managing complex solutions using various tag managers, analytics platforms, marketing tools, and coding languages.

As the Digital Analytics Implementation Sr. MarTech Developer, your responsibilities will include conducting stakeholder interviews to identify organizational data and analytics needs, designing and developing digital analytics data collection requirements, and analyzing data for quality issues. You will manage the analytics technology roadmap, ensuring alignment with business needs and timely completion of updates and enhancements. Your expertise in Adobe Analytics and Adobe Target will be utilized to create reports, implement tags through Adobe Launch, and troubleshoot issues using tools like Observepoint. Additionally, you will conduct forensic analysis to resolve data-quality issues, stay current with online marketing trends, and effectively interact with cross-functional teams and management levels. Providing oversight, coaching, and mentoring for a team and collaborating with business leaders and IT stakeholders will be integral to your role, ensuring successful project delivery and prioritization of work.

We are a company committed to creating diverse and inclusive environments where people can bring their full, authentic selves to work every day. We are an equal opportunity/affirmative action employer that believes everyone matters. Qualified candidates will receive consideration for employment regardless of their race, color, ethnicity, religion, sex (including pregnancy), sexual orientation, gender identity and expression, marital status, national origin, ancestry, genetic factors, age, disability, protected veteran status, military or uniformed service member status, or any other status or characteristic protected by applicable laws, regulations, and ordinances. If you need assistance and/or a reasonable accommodation due to a disability during the application or recruiting process, please send a request to HR@insightglobal.com .

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Skills and Requirements

• Must sit offshore

*5 or more years of digital analytics or technology experience providing leadership in the digital analytics domain and related technology

* Strong technical Adobe suite expertise, specifically the Adobe Experience Cloud (Adobe Analytics, Adobe Target, & Adobe Launch).

* Must have hands-on experience in designing and managing the data collection for Adobe Analytics, Adobe Target, and Adobe Launch in a Digital Marketing or Technology organization.

* Expert in the solution design, architecture, implementation, and QA process, including tagging requirements, tag management across partners (website, digital media, CRM, or other), Adobe Launch implementation, partnership with development teams to identify and resolve technical errors that inhibit appropriate data capture.

* Significant experience and understanding of digital analytics, marketing, tagging, A/B testing and personalization strategies and technologies.

* Proven experience in technical implementation of Adobe Launch, Adobe Analytics, Adobe Target platforms and programs. ACE certification strongly preferred.

* Exceptional communication and interpersonal skills, with proven ability to build trust, listen, and ask effective questions.

* Innovative thinking and the ability to leverage past experience to be successful in an entrepreneurial environment.

* Strong analytical skills.

* Proven track record of effective Analytics, Testing and Personalization project leadership with positive results.

* Ability to self-manage time and priorities. null

We are a company committed to creating diverse and inclusive environments where people can bring their full, authentic selves to work every day. We are an equal employment opportunity/affirmative action employer that believes everyone matters. Qualified candidates will receive consideration for employment without regard to race, color, ethnicity, religion,sex (including pregnancy), sexual orientation, gender identity and expression, marital status, national origin, ancestry, genetic factors, age, disability, protected veteran status, military oruniformed service member status, or any other status or characteristic protected by applicable laws, regulations, andordinances. If you need assistance and/or a reasonable accommodation due to a disability during the application or the recruiting process, please send a request to HR@insightglobal.com.